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Designed
to cook with you.
Client Name
TEKA
Sector
Kitchen Appliances
Toolkit
Anticipatory Design
Market & Trend Research
Design Language
Vision Workshops
Conceptualización
Tech & Product Strategy
Usability Archetypes
Manufacturing Trends
Engineering
Design of Manufacturing
Adapting products to users.
Teka markets its products internationally with different positions depending on the country. This fact means that the user profiles are very diverse both economically and expertly in the handling of electronic equipment.
In this particular project the challenge for Nacar in collaboration with Fresh Focus was to design an intuitive and direct interface that would adapt to different user profiles and different ways of cooking.
The new range of Wish ovens integrates multiple functions that allow from cooking with manual programming, to automated systems based on recipe books integrated in the oven itself. They also reduce energy consumption by up to 20% compared to previous models. Highly efficient, they have a lot to offer and reduce the carbon footprint.
We chose to integrate rotary controls and a display in the front of controls to facilitate the operation, minimize the steps and humanize the use.
Aiming to convey quality, technology and affordable sophistication.
