The sometimes ethereal realm of web3 and metaverse takes a pragmatic turn in 2024. Very important to be up to date with the emergence of practical applications, powered by machine learning and large language models, ushering in a transformative era for the sports industry.
We envision a landscape for 2024 where innovation and sport converge one step further. From the disruptive power of AI to the monetization of women's sport, the future promises a dynamic and engaging journey for the business of sport. Let's continue to decode the narratives that define this transformative era with an objective and analytical perspective and look for ways to extrapolate know-how to other sectors.